# Dubit

> Dubit bridges the gap between brands and young people. Founded in 1999, we help global brands understand and engage Gen Z and Gen Alpha audiences.

## What We Do

- **Research**: Proprietary youth research surveying millions of young people across 15,000+ respondents per wave, four times annually. AI-powered trend detection and audience insights.
- **Games & Experiences**: Official partner developers for Roblox, UEFN (Fortnite), and Horizon Worlds. We build immersive brand experiences that drive measurable results.
- **Immersive Commerce**: Pioneered the first Amazon-powered storefront on Roblox. Shopify integration for physical product sales inside games.
- **Digital Products**: Apps, tools, and platforms co-created with young audiences.
- **AI Agents (A-Team)**: 100+ AI agents for research analysis, trend detection, and data processing.

## Key Results

- $100M+ incremental revenue generated for clients
- 110M impressions for Maybelline Glamhattan on Roblox
- 90M+ visits for Sunsilk on Roblox
- 7.93M players with 71% conversion for World Gold Council
- $25,000 single avatar item sale for Adidas

## Awards

- Shorty Award Winner, Gamification — Dettol Hygiene Quest on Roblox: 5.8M unique users, 35.78% increase in hygiene knowledge
- 4A's Jay Chiat Award Silver, Gaming Strategy — Lunchables Playables on Roblox: first brand loyalty program on Roblox, 22% surge in sales velocity

## Clients

Adidas, L'Oreal, Maybelline, Starbucks, LEGO, Mattel, NASCAR, UEFA, Paramount, Warner Media, MaxMara, AMV BBDO, Dentsu

## Links

- Homepage: https://dubit.io
- Services: https://dubit.io/services
- Case Studies: https://dubit.io/work
- Blog: https://dubit.io/blog
- About: https://dubit.io/about
- Contact: https://dubit.io/contact