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Roblox audience data and media planning

Which Roblox genres get the most plays?

By Matthew Warneford, CEO

Published 7 September 2026 · Updated 23 September 2026 · Figures as of September 2026

Simulation games get the most plays on Roblox. Dubit's Roblox games tracker puts 36.7% of all the Roblox plays it counted from 24 August to 20 September 2026 in Simulation. Survival is next, at 14.6%, less than half of Simulation's share. Part of each genre's count is modelled, so both shares are partly estimates. Every game is counted under the genre it has today.

What a share of plays counts. It is a genre's portion of every Roblox play our tracker counted in those weeks, across all genres. Games with no genre are kept in as Unknown rather than dropped. The smaller genres are in the total too, so the shares of the largest genres do not add up to all plays. The unit is the play. A single player can account for many plays, so a genre's share of plays is not its share of players, visits or time spent.

Below Survival, the next genres sit close together. Obby & Platformer took 8.5% of plays in the same weeks, Roleplay & Avatar Sim 8.4% and Action 8.2%. Like the leaders, each of these shares is partly modelled.

Shooter took 4.7% of plays, RPG 3.8% and Party & Casual 3.7%. More of Party & Casual's count is modelled than any other genre's here. Adventure took 2.6% and Sports & Racing 2.3%, also partly estimates.

Genre is a present-day label applied to the whole period. When a game is reclassified, all of its past plays move with it to the new genre. We have not measured how much that shifts the shares. Each share is an aggregate across the games we track, not the plays of any single game.

Share of Roblox plays by genre, 4 weeks to 2026-09-20, top 10 genres

Simulation36.7%
Survival14.6%
Obby & Platformer8.5%
Roleplay & Avatar Sim8.4%
Action8.2%
Shooter4.7%
RPG3.8%
Party & Casual3.7%
Adventure2.6%
Sports & Racing2.3%
Source: Dubit Roblox games tracker. Share of plays, 24 August 2026 to 20 September 2026. Figures as of September 2026.
The figures in this chart
RankGenreShare of plays
1Simulation36.7%
2Survival14.6%
3Obby & Platformer8.5%
4Roleplay & Avatar Sim8.4%
5Action8.2%
6Shooter4.7%
7RPG3.8%
8Party & Casual3.7%
9Adventure2.6%
10Sports & Racing2.3%

This page also answers

  • What share of Roblox plays goes to Simulation games?
  • Which genre is second on Roblox by plays?
  • What does a genre's share of Roblox plays measure?
Matthew Warneford

CEO

Matthew Warneford is CEO and co-founder of Dubit. The studio builds immersive experiences for brands including Disney, Samsung, and the Grammy Awards, with work recognised by the 4A’s Jay Chiat Awards and the Shorty Awards. In 2025 he advised policymakers at the House of Lords on gaming as economic infrastructure.

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