Metaverse

I want to build my brand in the metaverse

Metaverse marketing and development agency

We build branded experiences across Roblox, Fortnite, Meta Horizons, and Minecraft. Official partner developers on all four platforms, with 25 years of building virtual worlds. Adidas sold $5M of avatar apparel in 12 months. Sunsilk hit 90M+ visits with no marketing spend. Starbucks redeemed 80,000 real-world drink coupons through in-game stores. We handle strategy, development, virtual merchandise, commerce, and live operations across a single engagement.

Branded Game Development

Custom experiences on Roblox, Fortnite, Meta Horizons, and Minecraft

  • Full-service game design and development from concept to launch
  • Four-phase methodology: validate demand, test fun, prove retention, then add the brand
  • Live operations and ongoing updates to sustain player numbers
  • Sunsilk reached 90M+ visits. World Gold Council achieved 89% brand lift
Outcome:

A persistent branded world with a recontactable community of players.

Campaign Integrations

Brand placement in games already played billions of times monthly

  • Access our network of 100+ popular partner games on Roblox
  • Demographic targeting: player data across country, age, gender, and genre
  • Reusable brand zones deployed across multiple games simultaneously
  • Maybelline achieved 110M impressions and 70% purchase intent lift
Outcome:

Reach millions of players in weeks, not months.

Virtual Commerce

Storefronts, avatar merchandise, and real-world sales inside virtual worlds

  • Immersive retail experiences with Shopify and Amazon integrations
  • AI-powered virtual apparel pipeline: 8M+ items sold across clients
  • Loyalty and rewards technology connecting in-game activity to your CRM
  • Adidas sold $5M of avatar merch. One item sold for $25,000, Roblox’s most expensive sale
Outcome:

Revenue from virtual merchandise and real-world product sales through in-game storefronts.

Strategy & Research

Platform selection, audience insights, and campaign planning for virtual worlds

  • Education on platforms: how they work, who they reach, and why they matter
  • Audience segmentation within gaming and virtual world ecosystems
  • Campaign architecture across games, experiences, media, and community
  • Purpose-built youth research tools tracking 40,000+ datapoints
Outcome:

A clear plan for how your brand wins in immersive environments.

FAQ

Metaverse agency: frequently asked questions

Not sure what you need?

Most projects blend multiple services. Let's talk about your goals and we'll help you figure out the right approach.